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Wednesday 17 September 2025
09.00 - 11.00
ECMA Tobacco Forum (for Forum Members only)
11.00 - 13.00
ECMA Executive Committee (for Committee Members only)
15.00 - 16.30
ECMA Pharma Forum (for Forum Members only)
12.00 - 19.00
Arrival participants and registration at the ECMA Welcome Desk in the lobby of the Meridien Etiler
19.00 - 22.00
Welcome Cocktail & Dinner at the Meridien Etiler
Dress Code: Smart Casual
Thursday 18 September 2025 - Day 1
Dress Code: Business
09.00 - 14.00
SPOUSES PROGRAMME
See social programme for more information
WELCOME & SETTING THE SCENE
09.00 - 09.15
INTRODUCTION & ECMA UPDATE
Congress moderators Claudia van Veen and Mike Turner introduce themselves and set the scene for the congress around the theme 'Resilience in a sea of adversity'.
09.15 - 09.30
WELCOME TO BERLIN
Michael Kellner, Parliamentary Secretary of State at the German Federal Ministry for Economic Affairs and Climate Action.
09.30 - 09.45
OFFICAL OPENING
Jean-François Roche, President of ECMA, welcomes all delegates and opens the ECMA 55th Annual Congress.
09.45 - 09.50
SPOTLIGHT SESSION: METSÄ BOARD
OUTLOOK FROM 2024, PACKAGING & PACKAGING WASTE REGULATION, GREEN CLAIMS, ESG REPORTING
09.50 - 10.35
WHERE IS THE EUROPEAN ECONOMY GOING? - RECOVERY OR CONTUINING STAGNATION?
Andrea Boltho, Lecturer and Director of Oxford Economics
10.35 - 11.05
COFFEE BREAK
11.05 - 11.10
SPOTLIGHT SESSION: BOBST
11.10 - 11.40
PACKAGING & PACKAGING WASTE REGULATION – update
Dr. Wolfgang Trunk, Team Leader at DG Environment, European Commission
11.40 - 12.20
PREPARING FOR THE EU DEFORESTATION REGULATION... AND A PPWR UPDATE
Jori Ringman, Director General at Cepi
12.20 - 12.25
SPOTLIGHT SESSION: HEIDELBERG
12.25 - 13.55
LUNCH
13.55 - 14.00
SPOTLIGHT SESSION: WH LEARY
14.00 - 14.25
ENVIRONMENTAL, SOCIAL & GOVERNANCE (ESG) REPORTING
Horst Bittermann - Corporate Sustainability & ESG Certified Consultant
14.25 - 15.15
HOW THE PPWR COULD SHAPE THE FOLDING CARTON INDUSTRY -
A CEO ROUND TABLE
Jean-Pascal Bobst (Bobst), Sylvie Casenave-Péré (Posson Packaging),
Mike Doss (GPI), Peter Oswald (MM Group), Hans Sohlström (Stora Enso)
15.15 - 15.20
SPOTLIGHT SESSION: MM BOARD & PAPER
15.20 - 15.50
TEA BREAK
THE FUTURE IS FIBRE (PART 1)
15.50 - 16.20
RESILIENCE FROM AN FMCG PERSPECTIVE
David Mesguich, Director Indirect Materials and Services Procurement at Philip Morris International
16.20 - 16.25
SPOTLIGHT SESSION: KOENIG & BAUER
16.25 - 16.55
FOLDING CARTONS - REST OF THE WORLD
Stephen Harrod, Associate Consultant at Smithers
16.55 - 17.00
RECAP & CLOSE OF DAY ONE
19.00
Departure from the lobby of the Hilton Berlin for the Award Dinner at the Jewish Museum in Berlin.
During dinner the winners of the European Carton Excellence Award, the Pro Carton Young Designers Award and the Student Video Award will be announced.
Dress Code: Smart Business (Suit and Tie)
Friday 20 September 2025 - Day 2
Dress Code: Business
09.00 - 15.00
SPOUSES PROGRAMME
See social programme for more information
09.00 - 09.15
WELCOME TO DAY 2 & RECAP DAY 1
Congress Moderators Claudia van Veen & Mike Turner
THE FUTURE IS FIBRE (PART 2)
09.15 - 09.20
SPOTLIGHT SESSION: STORA ENSO
09.20 - 10.05
A VIEW FROM THE EDGE
Neil Osment, Managing Director at NOA Ltd.
10.05 - 10.10
SPOTLIGHT SESSION: EPROD SOFTWARE
10.10 - 10.40
COFFEE BREAK
10.40 - 11.15
PLASTIC-TO-PAPER: OPPORTUNITIES AND TRADE-OFFS
Felix Gruenewald, Partner at McKinsey
11.15 - 11.20
SPOTLIGHT SESSION: MARBACH
11.20 - 12.05
INVESTMENTS AND INNOVATIONS LEAD OUR WAY TO A SUSTAINABLE AND CARBON NEUTRAL FUTURE -
FOREST INDUSTRY VIEW
Dr Maija Pohjakallio, VP Climate and Circular Economy at Metsä Group
12.05 - 12.10
SPOTLIGHT SESSION: BAUMER HHS
12.10 - 12.35
MEET THE NEXT GENERATION
Q&A with the winners of the Pro Carton Young Designers Award
12.35 - 13.50
LUNCH
13.50 - 13.55
SPOTLIGHT SESSION: VALCO MELTON
13.55 - 14.10
A VIEW FROM THE USA
Ben Markens, President at the Paperboard Packaging Council (PPC)
14.10 - 14.15
SPOTLIGHT SESSION: BW PAPERSYSTEMS
14.15 - 14.35
360° INDUSTRY UPDATE
Ian Lloyd, Chairman ECMA MCC and Senior Director, Marketing – Home, Health & Beauty – Smurfit Westrock
14.35 - 15.00
360° INDUSTRY UPDATE - CONTINUED
Nick Mockett - Moorgate Capital
15.00 - 15.05
SPOTLIGHT SESSION: FLINT GROUP
15.05 - 15.35
TEA BREAK
TECHNOLOGY - THE FUTURE IS AI
15.35 - 16.20
BEYOND THE HYPE - DESIGNING A PEOPLE-FIRST AI STRATEGY
Henry Coutinho-Mason
16.20 - 16.30
THANK YOU & CONGRESS CLOSE
Jean-François Roche, President of ECMA
Congress moderators Claudia van Veen and Mike Turner
19.30
Departure from the lobby of the Hilton Berlin for the Farewell Dinner & Party at Frederick's Restaurant.
Dress Code: Smart Casual
Saturday 22 September 2025
10.00 - 15.00
Departure from the lobby of the Hilton Berlin for the optional tour
See social programme for more information
Please note that all details mentioned on this page may be subject to change.
Many thanks to our sponsors for helping to make the ECMA Congress happen:
ECMA Phone Number
+31 70 312 39 11
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